5 Business Trends to Follow
So far, 2018 has been a very exciting year for business. With the rise of technology, along with social and economical empowerment, more and more people are going into business for themselves. Staying current may be more important now than even, but that doesn’t mean you have to follow every trend. We have put together a list of five trends that we think are here to stay.
Do you remember how you felt when you first moved out on your own? No parents. No rules. Just a wild animal print comforter from Bed, Bath & Beyond and a craigslist couch. Finally, you had your own place to decorate as you’d like. Even if you ended up with messy roommates, you still had your own room and were away from mom and dad.
Having your own business space is just as exciting. You’re away from home. No one can distract you and you even get to spend your day doing what you love. In the age of the home / coffee shop office, owning your own space may feel like an unobtainable luxury. That’s not the case! With coworking spaces, you can find an affordable, fun communal alternative to the traditional office space.
This trend is growing with the rising number of entrepreneurs and demand for affordable, efficient workspaces. This supportive environment provides structure and a getaway from distractions.
There is also a great communal benefit, so you can interact with other entrepreneurs, get ideas and learn from each other. There is also an awesome opportunity for networking, collaborating and gaining support. You could even meet your next mentor! You will have access to many amenities including Wi-Fi, conference rooms, kitchen, mail and receptionist services.
There are so many apps these days! With the demand for business to be accessible and easy, apps are taking over. In an ideal world, everything gets taken care of in the office. However, it’s good to know that you can handle your business from your smartphone wherever you are. Another cool thing about apps is that they can help strengthen your mind. Wellness apps like Headspace and Calm put you at ease, while Lumosity helps sharpen your brain. These apps also drive productivity.
Here are a few of our favorite apps:
Mint – Designed by the same people who brought us the iconic Turbotax comes Mint. This budgeting software makes it easy to plan your spending and before you know it, you’ll be a pro with money. Part of its popularity is due to it being easy to use.
Headspace – Who wants to live in the stress zone? When life gives you a heaping serving of “yikes”, make Headspace. This popular app will help you meditate. There are many different meditations to choose from. Mindfulness isn’t just about being in the now…it’s also about training your brain to remain calm and present in even the most stressful situations.
Evernote – Notebooks and motivational journals may be “in” but what if you leave yours at home? And what if you have your journal but can’t find a pen? Evernote makes it easy to jot down your next big idea. You can even add photos to your notes if you are more visually minded. How cool is that?
Dropbox – This file sharing cloud-storage app makes your files easy to access. Whether you just hired new people on your team or are tackling a big project, this app makes sure everyone’s on the same page.
Though the 9-5 working hours are still common, flexible hours are on the rise. Instead of working straight through, more and more entrepreneurs are splitting their days into chunks where they methodically tackle projects. They are also taking more breaks to increase productivity. Oddly enough, having offbeat hours can actually help with work/life balance. You can still have fun and then play catch up because you make your schedule. This also allows people to gauge when in the day they are most productive, and take advantage of peak hours. Entrepreneurs aren’t cookie cutter. Why should their schedules be?
What do Tesla, 23andMe, Uber, and Pinterest have in common? Maybe you’ve heard of or have used all of them. These companies are uniquely innovative. Some are even challenging corporate giants- beating them at their own game with less resources. They tap into current trends like genes, electric cars, ridesharing and social media, and turn them into rapidly growing businesses. With creativity and boldness, even a basic business can turn into an overnight disruptor. New markets are emerging faster than ever. To tap into this trend, keep your eyes out for disruptors in your industry. See what they are doing differently and think about what else can be done to change the game or how you can take things a step further. There is always room for change. How will you change the game?
Today, it feels like we are living in a world where everything is possible. More and more are realizing that business is a two way street. Business can have heart and soul. With the rise of social awareness, more and more entrepreneurs are looking to change the world in a positive way.
Social entrepreneurship is so much more than a business trend. It’s about fighting for what’s right and using business to empower communities, while solving problems. Think about your business and how you can use it to give back. Look at how your product is made and how it can be made in an honest, green, and/or more socially responsible way. Do your advertisements show diversity and inclusion? Is your product really helping people? Whether you’re creating amazing new products, opportunities for people, helping communities or saving the environment, your efforts will promote your business in a positive light.